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Marketing Articles

Welcome to the Corkboard Concepts blog page, your go-to resource for insightful and informative marketing articles! With a wealth of knowledge spanning from foundational marketing terms to advanced strategies in SEO, social media marketing, paid search, and data analytics, our expertly crafted content is here to help you learn and drive your business success. Explore our diverse collection of articles, actionable tips, and strategies!

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5 Best Practices for Creating TikTok Ad Content

5 Best Practices for Creating TikTok Ad Content

These days, it seems like everyone is trying to get their message out on social media. Reaching customers on social...
Why Social Media is an Important Part of Inbound Marketing

Why Social Media is an Important Part of Inbound Marketing

In a world where consumer behaviors and marketing behaviors are constantly changing, businesses must adapt and embrace innovative strategies to...
Organic Marketing Trends To Expect In 2024

Organic Marketing Trends To Expect In 2024

With 2024 in full swing, it is time to reevaluate your marketing strategy. While it is important to make sure...
Google Ads Introduces New Demand Gen Campaigns

Google Ads Introduces New Demand Gen Campaigns

Google Ads is revolutionizing the digital advertising landscape with the introduction of new Demand Gen campaigns, designed to supersede the...
How Do Social Media Algorithms Work?

How Do Social Media Algorithms Work?

Has this ever happened to you? You’ve been itching to get a new pair of sneakers for a while, so...
Pittsburgh Based Creative and Social Media Agency Places Second In Cadillac Campaign

Pittsburgh Based Creative and Social Media Agency Places Second In Cadillac Campaign

Corkboard Concepts Leads Rohrich Cadillac’s Social Media Strategy for the Lyriq Around Pittsburgh In November, Cadillac announced their “Northeast Region...
The Power of Social Media SEO: Boost Your Online Presence

The Power of Social Media SEO: Boost Your Online Presence

You may have heard of search engine optimization (SEO) in terms of a website, but did you know that SEO...
Why You Need A Specialized TikTok Advertising Agency

Why You Need A Specialized TikTok Advertising Agency

In the ever-changing realm of digital marketing, one platform stands out for its rapid growth and unique impact: TikTok. As...
The Definitive Guide to Advertising in 2024: Top 10 Advertising Trends to Expect

The Definitive Guide to Advertising in 2024: Top 10 Advertising Trends to Expect

The world of advertising is in a constant state of flux. As we stand on the cusp of 2024, it's...
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Marketing Glossary

What Is Product-Market Fit?

A product-market fit is a stage where businesses have found the right product that fulfills the demand in the market Product-market fit is the stage that every business wants to be in because this is where you’ll see your business growing. When...

What Is A Thank You Page?

A Thank You Page is a page on a website where users are redirected after they’ve completed an action, such as clicking “yes “to an offer or a purchase Many businesses overlooked this simple but yet important page. A Thank You page serves many...

What Is Responsive Design?

Responsive design helps your website adapt to different screen sizes and other elements when accessed on many different devices and browsers A Responsive Design is an approach used in web development that enables users to access content in various...

What Is Word Of Mouth?

Word-of-mouth is the action of sharing information from one person to another, whether by telling someone directly or via another medium such as social media Have you ever recommended friends or family members about a product or a place because...

What Is Facebook Pixel?

Facebook pixel is a code for your website that tracks users as they interact with your Facebook ads Facebook pixel is a great tool to measure the performance of your Facebook ads because it monitors the actions of users and lets you know about...

Reach vs Frequency vs Impressions

What does reach mean? What does impression mean? How do they equal frequency?   Reach vs Frequency vs Impressions   Reach is the number of unique users that have seen your ad whereas impressions are how many times your advertisement was...

What Is A Plugin?

A plugin is a software component that makes it possible to add a feature to the program Plugins give additional functionality to websites that is otherwise not available. This can vary from images, videos, sound, or animation. For example, when you...

What are 1st Party Cookies?

First Party Cookies Are Cookies Enabled By & For The Website You're Visiting First Party Cookies are common instruments in helping to promote user experience through stored information. This is common when a website remembers things about a...

What Are 3rd Party Cookies?

Third Party Cookies Are Cookies That Belong To A Site OTHER Than The One You're Currently On Third Party Cookies exist for platforms like Facebook and Google for tracking user behavior on websites outside of these properties. Third party cookies...

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Why Your Business Needs To Be On Pinterest Why You Shouldn’t Buy Instagram Followers Why You Should Start A Facebook Shop Why You Should Add Movement To Your Social Posts Why You Need A Specialized TikTok Advertising Agency Why Is Print Media Still Relevant Why Businesses Need A Social Media Marketing Agency What You Can Do In Meta Business Suite What Is Responsive Website Design? What Is Responsive Website Design? What Is Instagram SEO? What is Google Analytics? What Is 4K Video? What Does GMB Mean? What Does CMP Stand For? What Are Your Short And Long-Term Marketing Strategies? What Are UX And UI? What Are Keywords And Why Aren’t You Using Them? What Are Google’s New Performance Max Ads? What Are Google Vehicle Listings?