SOCIAL MEDIA ENGAGEMENT

What is the benefit of
social media?

Almost everyone has a presence on a social media platform, that is, if they are not addicted to it already! Social media is a great and free way to build brand awareness, establish credibility, engage in conversation, and build a community around a common interest. As a business, your customers are the reason you are successful. Social media allows you to not only connect with them but find new customers to begin building credibility and relationships with.

Social media services offered by Corkboard Concepts

Social media marketing is all about connecting with your audience through the means of social media platforms such as Facebook, Instagram, LinkedIn, Twitter, etc. Organic social media marketing allows you to showcase your brand and your offerings. This could be used to advertise your products or services or make your customers aware of promotional discounts. Posting organically can increase your credibility as a business. Being able to connect with your customers could be the deciding factor between choosing your company or another.

Social Media Advertising is a method of reaching an audience through a paid campaign. This allows you to deliver ads to audiences based on demographics, geographics, psychographics, and behaviors on social media. These campaigns allow you to select your objective: awareness, traffic to your website, app installs, purchases, etc., your placement: Instagram stories, Facebook news feed, Snapchat discover, etc., and budget (daily or lifetime spend). Paid Social Media Advertising is a sure way you will reach the right people at the right time.

Social Media Marketing

Social Media Advertising

Social Media Platforms We Currently Support:

Facebook

Instagram

Snapchat

LinkedIn

YouTube

TikTok

Pinterest

TikTok

Corkboard Concepts’ approach to Social Media Engagement

Over time, having a presence on social media has transitioned from optional to imperative. Having social media accounts for your business is essentially free marketing; however, it is important to know which platforms are effective for your offering. With tactics, consistency, and audience being our goal, we will analyze audience reports to determine which platforms are appropriate for your business. To maintain consistency, we’ll utilize a scheduling calendar for organic content or an ad platform for your paid media. After a few weeks of execution, we will gather reports to determine which tactics are effective moving forward.

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