Marketing Articles
Welcome to the Corkboard Concepts blog page, your go-to resource for insightful and informative marketing articles! With a wealth of knowledge spanning from foundational marketing terms to advanced strategies in SEO, social media marketing, paid search, and data analytics, our expertly crafted content is here to help you learn and drive your business success. Explore our diverse collection of articles, actionable tips, and strategies!
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3 Types Of Audience Targeting For Facebook Ads
5 Ways Corkboard Concepts Segments Data for Better Audience Modeling
5 Benefits of a Social Media Giveaway Campaign
Why Print Media Is Still Relevant
6 Tips On How To Build A Successful Corporate Video
Using Advertising Platforms and Ad Transparency For Free Competitive Insights
What is Off-page SEO, and How Can It Help You Generate Traffic?
Which Online Merchant Center Is Better? Google vs. Bing
Taking 6 Steps into Corkboard’s Design Process
Marketing Glossary
What Does SAC Stand For?
In Marketing, SAC Stands For Special Ad Category Special ad categories are designations by initially Facebook, but now moving to Google and other platforms, for markets and advertising segments deemed protected. SAC's are protected to eliminate the...
What Is Tier 3 Advertising?
In Advertising, Tier 3 Relates To Local Advertising Efforts, Generally Around Local Branding and Purchasing. Tier 3 advertising refers to the type of advertising that exists at a local level, for a specific national brand. This is seen with larger,...
What Is Tier 2 Advertising?
In Advertising, Tier 2 Relates To Regional Advertising Efforts, Generally Around Branding In A Specific Area. Tier 2 Advertising is specific advertising initiatives that help a company brand itself within a local market. The goal of Tier 2...
What Is Tier 1 Advertising?
In advertising, Tier 1 relates to national advertising efforts, generally around branding. Tier 1 advertising exists in a scenario where a brand that has a distribution network and local outlets focuses on the broad scale of advertising...
What Are The 4 P’s Of Marketing?
The 4 P’s of Marketing are Product, Price, Place, and Promotion. Product: The type of product or service that meets the demand of the target audience. Price: The actual amount that the product will be sold. This amount is what the customer will pay...
What Does UX / UI Stand For?
UX stands for User Experience, and UI stands for User Interface. UX / User Experience A UX is the interaction of users with the company’s product or services. The design of UX is focused on delivering meaningful and enjoyable experiences to users....
What Is Loyalty Marketing?
Loyalty Marketing is a strategy which focuses on strengthening relationship with existing customers by ways of incentives and rewards. Loyalty programs are offered to customers to encourage them to repeat purchase. One example is the airline...
What Are HTML5 Ads?
HTML5 ads are ads that allow users to create interactive and animated advertising. Unlike the once popular Flash-ads (now largely obsolete), HTML5 ads are compatible with many browsers and operating systems. HTML ads comprise of different files...
What Does Marcom Mean?
MarCom is the abbreviation of Marketing Communications. Marketing Communications are the primary means of connecting and building relationships with customers and prospects. Marcom plays a role as the voice of the company, receiving and processing...
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