Marketing Articles
Welcome to the Corkboard Concepts blog page, your go-to resource for insightful and informative marketing articles! With a wealth of knowledge spanning from foundational marketing terms to advanced strategies in SEO, social media marketing, paid search, and data analytics, our expertly crafted content is here to help you learn and drive your business success. Explore our diverse collection of articles, actionable tips, and strategies!
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10 Email Marketing Strategies That Boost Engagement
What Are Microsoft’s Automotive Ads?
How To Track The Customer Journey With Google Analytics
Tips For Building A Strong Brand Strategy
5 Best Practices for Creating TikTok Ad Content
Why Social Media is an Important Part of Inbound Marketing
Organic Marketing Trends To Expect In 2024
Google Ads Introduces New Demand Gen Campaigns
How Do Social Media Algorithms Work?
Marketing Glossary
What Are Pop-Up Ads?
Pop-up ads are advertisements that suddenly appear in a new small window when you’re surfing the web Pop-up ads are not the most liked type of advertisement for online visitors for good reasons. First, they can appear as a disturbance when...
What Are Snapchat’s Collection Ads?
Collection ads are Snapchat’s shoppable ad format where products are featured in a more dynamic and seamless way Besides making things easier for e-commerce advertisers to showcase their products, collection ads are also made for users to make...
What are Snapchat’s AR Lenses?
Augmented Reality (AR) lenses are Snapchat’s feature that allows you to add 3D effects and real-world enhancements to your stories The AR lenses are one of Snapchat's most favorite features. According to the company, it's estimated that one out of...
What Is A Snapchat Story Ad?
Snapchat story ad is an ad format where advertisers can create a series of snaps with a branded tile With Snapchat story ads, advertisers can show a collection of 3-20 stories that’ll appear in the discovery section. The new format can include...
What Is A Retweet (RT)?
A retweet is Twitter’s feature where other users share tweets (or posts) When someone retweets your post, they’re republishing your tweet to their followers. Due to the nature of retweets, users are motivated to create posts because they want their...
What is a Native Lead Form?
Native Lead Forms Are Forms Used Directly On The Platform The Advertiser's Ad Is Showing Native Lead Forms are popularly used on platforms like Facebook, LinkedIn and Google Search in which a person interacting with an ad does NOT have to go to the...
What Is Paid Search?
A paid search is a digital marketing effort that allows advertisers to place their ads on top of the search engine results pages When you use a paid search method, your ads will be listed at the top of the search engine results pages (SERPs) like...
What Is Influencer Marketing?
Influencer marketing is a collaboration between a company and an influencer to promote a product, service, and campaign Influencer marketing uses celebrities or any popular social media users or content creators that have significant audiences on...
What Is Deep Linking?
Deep linking is the use of hyperlink that’ll take users directly to a specific location on the app or website Deep linking allow users to access pages directly without any prompts or interstitial pages. It serves as a way to improve user experience...
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