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Marketing Articles

Welcome to the Corkboard Concepts blog page, your go-to resource for insightful and informative marketing articles! With a wealth of knowledge spanning from foundational marketing terms to advanced strategies in SEO, social media marketing, paid search, and data analytics, our expertly crafted content is here to help you learn and drive your business success. Explore our diverse collection of articles, actionable tips, and strategies!

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A Comprehensive Guide to TikTok Ads

A Comprehensive Guide to TikTok Ads

Over the past few years, TikTok has become one of the most popular social media platforms, with millions of users...
What is CSS and Why is it Important?

What is CSS and Why is it Important?

What is CSS? CSS, also known as Cascading Style Sheets, is a coding language that developers use to add custom...
8 Reasons Your Business Should Use Google Local Service Ads

8 Reasons Your Business Should Use Google Local Service Ads

In today's competitive digital landscape, businesses are constantly seeking ways to stand out and attract more customers. For local businesses,...
Typography in Marketing: How to Choose Fonts That Speak to Your Audience

Typography in Marketing: How to Choose Fonts That Speak to Your Audience

What is Typography in Marketing? Typography is a cornerstone of marketing design, yet it often flies under the radar. The...
Maximizing Email Open Rates: Crafting Irresistible Email Subject Lines

Maximizing Email Open Rates: Crafting Irresistible Email Subject Lines

When it comes to email marketing, success often hinges on a single factor: the subject line. It’s the first thing...
The Future of SEO with AI: Our Insights on The Impact of AI in SEO

The Future of SEO with AI: Our Insights on The Impact of AI in SEO

As an SEO Specialist here at Corkboard Concepts in Pittsburgh, I've been watching how SEO and search have changed over...
Ways To Elevate Your Marketing Using Drone Aerial Advertising

Ways To Elevate Your Marketing Using Drone Aerial Advertising

In today’s competitive market, businesses are in need of innovative ways to capture the attention of their target audience. Enter...
How To Allocate Your Search Spend Effectively

How To Allocate Your Search Spend Effectively

Knowing how to allocate your search spend is a critical component of maximizing your return on investment (ROI). With numerous...
Tailoring Your SEO Strategy for AI Optimization: A Practical Guide for Implementing an AEO Strategy

Tailoring Your SEO Strategy for AI Optimization: A Practical Guide for Implementing an AEO Strategy

The Ever Evolving Search Landscape For businesses of any size, establishing a strong online presence has consistently relied on effective...
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Marketing Glossary

What is CSS and Why is it Important?

What is CSS? CSS, also known as Cascading Style Sheets, is a coding language that developers use to add custom styling to the layout and structure of the website they are building. Where HTML (Hypertext Markup Language) is responsible for setting...

What does PPC mean?

PPC or Pay Per Click advertising referencing the types of advertising that use a CPC model, like Google Ads. Some display […]

What Does CMP Stand For?

CMP stands for Consent Management Platform.  A Consent Management Platform, or CMP, is for managing data and privacy consent on a website. These CMP’s are to support websites in managing tracking and cookies used on their website to comply with...

What Does CVR Stand For?

CVR Stands For Conversion Rate CVR is a popular marketing acronym, especially with TikTok Advertising Metrics. This metric looks at the rate of which a desired outcome is taking place. Popular conversions include purchases, form fills/leads, phone...

What Does SEO Mean?

Search Engine Optimization, or SEO, refers to the set of tasks that an individual or organization would take to encourage […]

What Does VDP Stand For?

VDP stands for Vehicle Detail Page A Vehicle Detail Page is a page on a website that provides in-depth information about a particular vehicle Users who are looking into your VDP means business. In the marketing world, those visitors are considered...

What Are Local Service Ads?

Local Service Ads (LSAs) are Google's Pay-Per-Lead Platform for Local Professionals. Google LSAs cover three main areas, each with slightly different nuances to setup and delivery of ads. These include: Google Guaranteed - This is for the home...

What Are Google Vehicle Ads?

Learn More About Google's Vehicle Listing Ads One of Google's newest ad listing formats for automotive brings a visual component to SERPs. These ads automatically tie in a dealerships inventory, match those to search queries and shows an ad that...

What is Cohort Analysis?

Cohort analysis is a tool to measure the engagement of groups with similar characteristics.  Cohort analysis breaks down data from a large set of groups to a smaller set of groups with shared characteristics to better understand their behavior. So...

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Why Your Business Needs To Be On Pinterest Why You Shouldn’t Buy Instagram Followers Why You Should Start A Facebook Shop Why You Should Add Movement To Your Social Posts Why You Need A Specialized TikTok Advertising Agency Why Is Print Media Still Relevant Why Businesses Need A Social Media Marketing Agency What You Can Do In Meta Business Suite What Is Responsive Website Design? What Is Responsive Website Design? What Is Instagram SEO? What is Google Analytics? What Is 4K Video? What Does GMB Mean? What Does CMP Stand For? What Are Your Short And Long-Term Marketing Strategies? What Are UX And UI? What Are Keywords And Why Aren’t You Using Them? What Are Google’s New Performance Max Ads? What Are Google Vehicle Listings?