Marketing Articles
Welcome to the Corkboard Concepts blog page, your go-to resource for insightful and informative marketing articles! With a wealth of knowledge spanning from foundational marketing terms to advanced strategies in SEO, social media marketing, paid search, and data analytics, our expertly crafted content is here to help you learn and drive your business success. Explore our diverse collection of articles, actionable tips, and strategies!
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VIEW ALL POSTSWhat does AoR stand for?
AoR or Agency of Record is an advertising agency assigned by the client to represent the company in media buys...
What Is A Dead Click?
A Dead Click is a click on a website the ends with nothing happening. Dead Clicks, is a metric used...
What does USP stand for?
A unique selling proposition is a one-of-a-kind factor that makes your company unique to others. A USP is part of...
Geotargeting vs. Geofencing
What's the Difference Between Geotargeting and Geofencing? Geotargeting and geofencing have the same idea in mind: giving advertisers the power...
What does DA stand for?
Domain Authority is an indicator that predicts how well your website will do in search engines. The domain’s ranking ability...
What Are Google Signals?
Google Signals are a Google Analytics Feature that Enables Cross Device Reporting Google Signals allows for Cross Device reporting by...
What does TOFu mean?
In Advertising, TOFu stands for Top Of Funnel. TOFu, although sounds like a soy-based vegetarian product, in marketing stands for...
What Is Microsoft Clarity?
Microsoft Clarity Is Microsoft's Web Analytics and Heatmap Tool. Similar to Google Analytics, Microsoft Clarity is a web analytics tool...
What Are Rage Clicks?
Rage Clicks Are A Metric For Repetitive Clicking In A Single Area Rage Clicks, a metric used by Microsoft Clarity's...
Marketing Glossary
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