by CBC Operations | Jun 30, 2023 | Articles, Blog, Data and Analytics
In the world of digital marketing, understanding the customer journey and identifying the various touchpoints that contribute to conversions is crucial. Understanding this complex web of interactions and attributing value to each touchpoint is essential for optimizing...
by CBC Operations | Jun 23, 2023 | Articles, Blog, Programmatic Advertising, Search Marketing
A Product Feed Is… one of the best ways to send up-to-date information regarding your products to online channels. Feeds can be created in a few different formats such as XML, CSV, TSV, or JSON. Product feeds can be configured to automatically update, typically...
by CBC Operations | Jun 16, 2023 | Articles, Blog, Search Marketing
If you have been in discussions about SEO, you have probably heard the terms “content SEO” and “technical SEO” thrown around a bit. What do those terms mean? What is the difference between them? Today we are going to dive deeper and look at content SEO vs. technical...
by CBC Operations | Jun 12, 2023 | Articles, Blog, Search Marketing
Google Guaranteed Ads present a highly effective opportunity for Fencing Service companies to expand their lead generation efforts. Its Cost-Per-Lead format, one of the most significant benefits of Google Local Service Ads (LSAs), allows Fencing Service companies to...
by CBC Operations | Jun 9, 2023 | Articles, Blog
In today’s time, a website can be one of the most valuable marketing tools you can have in your arsenal. Not only can a website be a great place to direct and gain more traffic, but it can also help showcase your company’s legitimacy, branding, services, etc. A...
by CBC Operations | Jun 5, 2023 | Search Marketing
Getting Google Guaranteed for your Landscaping Business: Google Local Service Ads (also known as Google Guaranteed Ads) present a highly effective opportunity for Landscape Service companies, including mowing, maintenance, hardscape, and more, to expand their lead...
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