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How Google’s Automated Bidding Works

by Trevor Stewart | Feb 3, 2023 | Articles, Blog, Marketing Guides, Search Marketing

Automated Bidding vs. Manual Bidding  Have you ever wondered how Google’s Automated Bidding works? When it comes to serving ads on Google ads, there are two ways that you can approach it. You can either manually place your CPC bids or you can allow Google to...
Understanding TikTok Ads: The Key to Effective Reporting and Budgeting

Understanding TikTok Ads: The Key to Effective Reporting and Budgeting

by Julianna Rios | Feb 1, 2023 | Articles, Blog, Social Media Marketing

What Are the Average TikTok Advertising Metrics You Should Benchmark Against With A TikTok Ad Campaign? With any business, staying ahead of the competition is crucial – and that’s never been more true than with social media. This means being knowledgeable about...
How To Create A Facebook Page

How To Create A Facebook Page

by Olivia Ferrante | Jan 27, 2023 | Articles, Blog, Marketing Guides, Social Media Marketing

Create A Facebook Page Creating a Facebook page can be essential to building your business or company’s online social media presence. Just like a website is a virtual storefront for clients or customers to come and experience your business, the same is for...
Top 7 Digital Display Ad Design Tips

Top 7 Digital Display Ad Design Tips

by Anna Hertrich | Jan 20, 2023 | Creative Services, Marketing Tips, Uncategorized

Digital Display Ads To start, what exactly are Digital Display Ads? They are a type of online advertisement that combines text, images, and a URL that links to a website where a customer can learn more about or buy products. Marketers use digital display ads across...
Digital Marketing Trends To Try In 2023

Digital Marketing Trends To Try In 2023

by Julianna Rios | Jan 13, 2023 | Articles, Blog, Marketing Guides

Why Digital Marketing is Important? While traditional forms of marketing and advertising are still extremely prevalent, digital marketing allows businesses to reach their target audiences via digital platforms such as search engines, social media, and websites. It is...
SEO Trends To Pay Attention To In 2023

SEO Trends To Pay Attention To In 2023

by Julianna Rios | Jan 6, 2023 | Articles, Blog, Search Marketing

What is SEO?  Before we jump into SEO trends, it is important to understand what SEO is. SEO stands for search engine optimization. It is the process in which your website is improved so that it ranks higher on search engines such as Google or Bing.  In doing so, your...
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Recent Posts

  • How Google’s Automated Bidding Works
  • Understanding TikTok Ads: The Key to Effective Reporting and Budgeting
  • How To Create A Facebook Page
  • Top 7 Digital Display Ad Design Tips
  • Digital Marketing Trends To Try In 2023

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