by Jordan Atchison | Jan 1, 2022 | Articles, Blog, Marketing Tips
From Digital to Social and Traditional to Grassroots Marketing Predictions 2021 has been yet another turbulent year in the marketing landscape, coming off the heels of 2020 and the shift for COVID mindset. 2021 saw a number of unique changes to the marketing...
by CBC Operations | Dec 10, 2021 | Creative Services
Mood Boards are used in so many different ways to gather thoughts on building a brand, style, feel for the organization, voice, and connecting messages to your consumers. You can think of a mood board as a collage of brainstormed thoughts.This method of creative...
by Jordan Atchison | Nov 1, 2021 | Marketing Guides, Marketing Tips, Search Marketing
Leveraging Purchase Intent Keywords For Better Return On Investment Keywords are the foundation of our searches, but all 5.6 billion searches conducted each day can be summarized into 3 search categories: Information Searches Navigational Searches Transactional...
by Jordan Atchison | Jul 23, 2021 | Search Marketing
Understanding Google’s Core Web Vitals Update Google’s recent 2021 update for Core Web Vitals is a major twist in SEO focused on the actual user experience. Not that Google has never indicated user experience is required, but the tangible SEO metrics were generally...
by CBC Operations | May 18, 2021 | Marketing Tips, Search Marketing
Understanding The 3 Types of Search Queries Despite the billions of searches that happen each day through search engines like Google, Bing and others, these can all be boiled down to 3 search queries. Getting a better understanding of these types of searches can...
by CBC Operations | Mar 19, 2021 | Marketing Guides, Marketing Tips
How to Put Together a Digital Marketing Strategy In today’s world, most of the content and marketing we indulge is digitally based. Whether you are reading the news or scrolling through social media posts you are being exposed to digital content and advertising. In...
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