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Top Marketing and Advertising Predictions for 2022

Top Marketing and Advertising Predictions for 2022

by Jordan Atchison | Jan 1, 2022 | Articles, Blog, Marketing Tips

From Digital to Social and Traditional to Grassroots Marketing Predictions 2021 has been yet another turbulent year in the marketing landscape, coming off the heels of 2020 and the shift for COVID mindset. 2021 saw a number of unique changes to the marketing...
How Corkboard Concepts Grew eCommerce ROAS To More Than 2500%

How Corkboard Concepts Grew eCommerce ROAS To More Than 2500%

by Jordan Atchison | Dec 1, 2021 | Articles, Blog

Ecommerce Advertising With Corkboard Concepts Corkboard Concepts provides industry leading support for ecommerce advertising, including Google Product Listing Ads, Facebook Commerce Manager, Shopify Cart Optimization and more. We help ecommerce advertisers optimize...
How To Leverage Keywords On Buyer Intent

How To Leverage Keywords On Buyer Intent

by Jordan Atchison | Nov 1, 2021 | Marketing Guides, Marketing Tips, Search Marketing

Leveraging Purchase Intent Keywords For Better Return On Investment Keywords are the foundation of our searches, but all 5.6 billion searches conducted each day can be summarized into 3 search categories: Information Searches Navigational Searches Transactional...
Corkboard Concepts & Outcome-Based Marketing

Corkboard Concepts & Outcome-Based Marketing

by Jordan Atchison | Sep 1, 2021 | Articles, Blog, Marketing Guides

Focusing On Marketing Campaign Outcomes Over Individual Tactics At Corkboard Concepts, our focus is outcome-based marketing. Our eye is on the desired outcome for our clients. We focus on what they’re looking for – increased revenue, more subscribers, increased...
Core Web Vitals And Search Engine Optimization

Core Web Vitals And Search Engine Optimization

by Jordan Atchison | Jul 23, 2021 | Search Marketing

Understanding Google’s Core Web Vitals Update Google’s recent 2021 update for Core Web Vitals is a major twist in SEO focused on the actual user experience. Not that Google has never indicated user experience is required, but the tangible SEO metrics were generally...
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