Corkboard Concepts
Marketing Guides
Quick List of Country Exclusions For Google Ads
Excluding Country Geo’s in Google Ads: There are many ways to indicate location within Google Ads, and other digital and social media advertising platforms. The default on Google Ads for instance is “People in or interested in” as a location. So, if that geography just happened to be Seattle Washington,…
3 Steps to Growing Pay-Per-Click Conversions
Maximizing Conversion Potential of Search Google accounts for over 90% of all search around the globe making it the most dominant search platform in nearly every country in the world (China, Russia and Japan being a few notables with other search engines). If you want to generate sales online, or…
3 Steps To A Successful Video Marketing Campaign
The Components of a Great Video Marketing Campaign Video is one of the most engaging mediums that a business or marketer has at their disposal. But, where to begin? Let’s take a look at some of the initial steps in kicking off a great Video Marketing campaign. Let’s focus the…
How To Set Up Microsoft Clarity?
A Guide to Setting Up Microsoft Clarity: Microsoft Clarity is a great, new and free tool from Microsoft’s digital ad suite of tools to better visualize website analytics. Similar to Google Analytics, Microsoft Clarity provides a more visually engaging view of website performance. Here are the steps to get started…
Prioritize Job Listings On Your Website
SEO for Recruitment Marketing Marketing and Human Resources teams are constantly faced with the question of, “Where does recruitment stand?” Is this a marketing or HR function? Most of these questions likely come from whose budget does that come out of? From an organic standpoint, it is likely an “Human…
How Corkboard Concepts Creates More Effective Targeting Through Audience Modelling
A Walkthrough of Establishing Effective Audiences Data – It’s not about knowing what a single person will do in each scenario, but instead having a strong inclination as to what a group of people will do in most scenarios. Unknown Quote Audiences come in all shapes and sizes. Slicing and…
latest posts
3 Steps To A Successful Video Marketing CampaignMarketing Guides, Marketing TipsNovember 27, 2020
4 Must-Have Chrome Extensions for Digital Marketers, and How to Use ThemMarketing TipsSeptember 11, 2020
5 Signs You Need to Outsource Your MarketingMarketing TipsJuly 3, 2020
