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Using Advertising Platforms and Ad Transparency For Free Competitive Insights

Using Advertising Platforms and Ad Transparency For Free Competitive Insights

by CBC Operations | May 1, 2022 | Marketing Guides

Let’s look at how Corkboard Concepts uses free tools for competitive intelligence Two of the largest advertising platforms out there have been pushing for a heightened level of ad transparency. For consumers, this brings an added level of protection and understanding...
What is Off-page SEO, and How Can It Help You Generate Traffic?

What is Off-page SEO, and How Can It Help You Generate Traffic?

by CBC Operations | Apr 29, 2022 | Articles, Marketing Guides

Search Engine Optimization is no stranger in the digital marketing world. SEO practices help improve sites to rank better on search engines, making them easier for people to find. Most companies spend time working on on-page SEO and forget about the equally important...
Digital Targeting, Engagement & Recruitment with Corkboard Concepts

Digital Targeting, Engagement & Recruitment with Corkboard Concepts

by CBC Operations | Feb 1, 2022 | Marketing Guides

Attracting new talent has become increasingly difficult over the last several years. With the number of job vacancies across the US, it’s becoming increasingly difficult to make sure that your position is the position that a good job candidate chooses. The right...
How To Leverage Keywords On Buyer Intent

How To Leverage Keywords On Buyer Intent

by Jordan Atchison | Nov 1, 2021 | Marketing Guides, Marketing Tips, Search Marketing

Leveraging Purchase Intent Keywords For Better Return On Investment Keywords are the foundation of our searches, but all 5.6 billion searches conducted each day can be summarized into 3 search categories: Information Searches Navigational Searches Transactional...
Corkboard Concepts & Outcome-Based Marketing

Corkboard Concepts & Outcome-Based Marketing

by Jordan Atchison | Sep 1, 2021 | Articles, Blog, Marketing Guides

Focusing On Marketing Campaign Outcomes Over Individual Tactics At Corkboard Concepts, our focus is outcome-based marketing. Our eye is on the desired outcome for our clients. We focus on what they’re looking for – increased revenue, more subscribers, increased...
How Corkboard Concepts Supports Tag Management Consent

How Corkboard Concepts Supports Tag Management Consent

by Jordan Atchison | Jun 1, 2021 | Marketing Guides

Consent Management for Proper Pixel Placement & Targeting Unconsented targeting and pixel practices have come under increased scrutiny lately. Everything from GDPR to CPP, iOS changes and just general growing concern around digital privacy has forced marketers to...
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Recent Posts

  • Using Advertising Platforms and Ad Transparency For Free Competitive Insights
  • What is Off-page SEO, and How Can It Help You Generate Traffic?
  • Which Online Merchant Center Is Better? Google vs. Bing
  • Taking 6 Steps into Corkboard’s Design Process
  • What Are Google Vehicle Ads?

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