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Marketing Guides
How To Set Up Microsoft Clarity?
A Guide to Setting Up Microsoft Clarity: Microsoft Clarity is a great, new and free tool from Microsoft’s digital ad suite of tools to better visualize website analytics. Similar to Google Analytics, Microsoft Clarity provides a more visually engaging view of website performance. Here are the steps to get started…
Prioritize Job Listings On Your Website
SEO for Recruitment Marketing Marketing and Human Resources teams are constantly faced with the question of, “Where does recruitment stand?” Is this a marketing or HR function? Most of these questions likely come from whose budget does that come out of? From an organic standpoint, it is likely an “Human…
How Corkboard Concepts Creates More Effective Targeting Through Audience Modelling
A Walkthrough of Establishing Effective Audiences Data – It’s not about knowing what a single person will do in each scenario, but instead having a strong inclination as to what a group of people will do in most scenarios. Unknown Quote Audiences come in all shapes and sizes. Slicing and…
How To Add CBC To Your Business’ Facebook Page
When you get Corkboard Concepts to manage your Facebook page or ad account, first we need to be given access. The following steps easily outline how this can be done after we have requested access to your Facebook page and/or ad account. How to add us to your Business…
Website Design and Development Process
What You Need to Know When Developing a Website with Corkboard Concepts So your business has decided to have Corkboard Concepts design and develop your website, that’s fantastic! We are certainly excited to be a part of helping your business better its online presence. Designing and developing a website takes…
The Impact of COVID-19 On Ad Metrics
Costs, Engagements & Acquisition Changes During Nationwide Shutdowns Covid-19 has impacted life around the world with various shutdowns, stay-at-home orders and just generally rethinking your lifestyle. Businesses shut down, advertisers pulled back on spend and media consumption abruptly shifted. With this being said, there were a number of advertisers that…
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