by Madison Cassel | Dec 12, 2025 | Blog, Marketing Guides, Search Marketing
Paid search advertising is one of the most effective ways to drive traffic and generate leads for your business. However, high traffic alone doesn’t guarantee success, conversions are the ultimate goal. To maximize your return on investment (ROI), it’s...
by Lauren Palmer | Aug 15, 2025 | Blog, Search Marketing
Knowing how to allocate your search spend is a critical component of maximizing your return on investment (ROI). With numerous keywords, audiences, and assets to consider, navigating your budget can be overwhelming. Use this guide to help you as you create effective...
by Trevor Stewart | Feb 11, 2022 | Articles, Blog
What is Search Ads 360? Google’s Search Ads 360, formerly known as Doubleclick Search, is a marketing platform that allows marketers to manage large search campaigns. Search Ads 360 allows advertisers to run these campaigns across multiple engines and media channels....
by Jordan Atchison | Dec 1, 2021 | Articles, Blog
Ecommerce Advertising With Corkboard Concepts Corkboard Concepts provides industry leading support for ecommerce advertising, including Google Product Listing Ads, Facebook Commerce Manager, Shopify Cart Optimization and more. We help ecommerce advertisers optimize...
by CBC Operations | Oct 24, 2020 | Digital Marketing Platforms
Bing Ads is Microsoft’s Online Advertising Platform Bing Ads, currently being branded Microsoft Bing Ads, is Microsoft’s response to Google Ads (previously Google Adwords). Bing Ads allows for Paid Search advertising across Microsoft’s Bing search...
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