What is Typography & Why is it Important?

What is Typography & Why is it Important?

What Actually is Typography? Typography is the art of arranging letters and text in various combinations of font, size, and spacing in order to make the copy legible, clear, and visually appealing to the reader. Typography includes font style, appearance, and...

What Does B2B Stand For?

B2B stands for Business-to-Business. A B2B is a relationship between one business to another, where all transactions of products and services are done strictly between businesses. An example of a B2B is a wholesaler that sells its products to retailers (a B2B...
5 Signs You Need to Outsource Your Marketing

5 Signs You Need to Outsource Your Marketing

When & Why To Outsource Marketing Initiatives I’ve been in the advertising industry for about four years now, and during that time I’ve had the pleasure of working with a number of different marketing stakeholders and business owners. There have been several...