by Anna Hertrich | Nov 21, 2024 | Articles
To kick things off, you might be curious about what interactive elements are and why they’re worth your attention. Interactive web design elements—think buttons, quizzes, animations, and videos—serve as your VIP pass to deeper user engagement. They invite visitors to...
by Anna Hertrich | Aug 9, 2024 | Blog
Creating an effective and engaging website is crucial for any business or individual aiming to establish a strong online presence. In fact, a 2002 research report by Stanford University’s Persuasive Technology Lab found that 75% of users judge a company’s...
by Anna Hertrich | Jun 14, 2024 | Blog
Color in marketing plays a vital role in setting the mood of brand expression, evoking specific emotions that drive decision-making and cultivate strong connections with customers. While logos are important, it’s the brand colors that truly resonate with...
by Anna Hertrich | Oct 11, 2023 | Articles
When working in the digital industry, you may hear the acronyms UX and UI design used interchangeably. User Experience (UX) and User Interface (UI) design are two essential elements in the creation of digital products, such as websites, mobile apps, and software....
by Anna Hertrich | Jun 9, 2023 | Articles, Blog
In today’s time, a website can be one of the most valuable marketing tools you can have in your arsenal. Not only can a website be a great place to direct and gain more traffic, but it can also help showcase your company’s legitimacy, branding, services, etc. A...
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