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What Is A Target Market?

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CBC Operations

Sep 25, 2020

Target market is a group of consumers at which a service or product of your company is aimed. All the marketi

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ng efforts are also positioned to target this particular group of people. Consumers in a target market share similar characteristics such as

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demographics, income, and behavior. A popular way of approaching a business’s target market is through exploring their Buyer Persona.

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CBC Operations

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