Try Not To Get Blogged Down

Try Not To Get Blogged Down

Blogs are becoming a popular way of communicating ideas, recipes, or important information. If you are in the digital marketing industry, have a website, or just have an online presence that you want to maintain, then chances are that you may write a blog at some...
You down with OTT?

You down with OTT?

Understanding OTT and its place in advertising: Nearly everyone is streaming TV through OTT (or over-the-top) these days. As such, it is worth knowing what this is and how it can be of use when it comes to advertising. Some examples of these internet-based channels...
What Is Geofencing Marketing?

What Is Geofencing Marketing?

Geofencing marketing is a geographically based type of marketing. This is done by an invisible boundary drawn around a certain area, business, or event center that you are able to use to reach potential customers through their smartphones and mobile devices. This is...