TikTok ads are a fun and easy-to-use advertisement creation platform with active users of over 1.06 billion worldwide
TikTok is now the
fifth-largest social media network in the world, spanning over 150 countries with over
2 billion downloads on the app store and Google play. With the sheer numbers, it’s understandable why Tiktok is appealing to many advertisers out there. This is especially true if your business is looking to target a young
audience. In the United States alone, around
62% of TikTok users are under the age of 29. Like other
social media ad platforms, TikTok offers businesses different types of ad formats, ad management tools, and insight reports. Currently, there are five types of TikTok ads available: In-feed Ad, Brand-Takeover, Topview, Hashtag Challenge, Branded Effects.