What is display advertising?

by | May 22, 2020

What Is Display Advertising? What is Banner Advertising?

When referring to digital advertising, display or banner advertising simply refers to image, video or text ads (most commonly image ads) on websites. Placing specific display ads on websites can either be done through programmatic channels, direct buys (i.e. reaching out directly to the publisher) or through affiliate/CPA means. 

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