by CBC Operations | Dec 19, 2020 | Blog, Common Marketing Terms
A landing page is a page where visitors first lands on when visiting a website after they click on a link from an email, Google, Youtube, Facebook, or other similar web. A landing page has a single purpose: converting visitors into leads. To maximize conversions, a...
by Matthew Little | Nov 13, 2020 | Blog
What Is Inbound Marketing & How To Make The Most Of It Inbound marketing can be one of the best sources of sales and relationship building available to a business. By creating valuable content and sharing relatable experiences, you attract clients by connecting...
by CBC Operations | Nov 12, 2020 | Blog
Getting Started With Facebook Native Leads: Facebook Native Lead Forms are a great way to increase the volume of leads through targeted ads on Facebook. The amount of data available and time spent on social media makes it a great place to mine for leads. With the ease...
by CBC Operations | Nov 10, 2020 | Blog
Geofencing is Geotargeting, But More Specific. Geofencing is a more granular form of geotargeting that uses a smaller geographical radius paired with GPS, Wifi or Bluetooth to trigger advertisements to a potential customer. Geofencing is putting a hypothetical...
by CBC Operations | Sep 20, 2020 | Blog
ATS stands for Applicant Tracking System. Similar to a CMS, an ATS is a web platform and software for easily posting jobs and tracking the process from application to hire. Most popular ATS’s also integrate into other functions, whether it being 3rd party job...
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