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How Covid-19 changed social media content
Since COVID-19 has made a significant impact on 2020, social media engagement and content have also changed and increased during this time. While keeping ‘socially distant’ has become the norm, we are also becoming ‘socially close’ by engaging more with each other online. According to a GlobalWebIndex survey, July 2020 saw a 10.5% increase in social media use compared to July 2019. So what kind of content are people engaging with more, and what does this mean for your business? Let’s find out.