What Is A Hashtag Challenge?

by | Apr 14, 2021

Hashtag Challenge is Tiktok’s unique advertising format where users are encouraged to take part in the creation of the content

Hashtag Challenge is one of the most fun ad creations out there. It gives marketers an excellent opportunity to connect with their audiences and increase brand awareness.

Users are encouraged to create their own videos with the hashtag created by the brand. The video can be anything from dance to a lipsync performance. These ads are placed on top of the discovery page, and when users click on the sponsored hashtags, they’ll be directed to the landing page with all the logos, info of the challenge, and other popular videos of the same challenge.

Marketing Glossary

What is Bing Ads?

by Corkboard Concepts

In Digital Marketing Platforms

What is Google Analytics?

by Corkboard Concepts

In Digital Marketing Platforms

What is Google Search Console?

by Corkboard Concepts

In Digital Marketing Platforms

What are 3rd Party Cookies?

by Corkboard Concepts

In Common Marketing Terms

What are Ad Extensions?

by Corkboard Concepts

In Common Marketing Terms

What are HTML5 Ads?

by Corkboard Concepts

In Common Marketing Acronims

What are 1st Party Cookies?

by Corkboard Concepts

In Common Marketing Acronims

What is Google Microsoft Clarity?

by Corkboard Concepts

In Digital Marketing Platforms

What does MFA stand for?

by Corkboard Concepts

In Common Marketing Acronims