by CBC Operations | Oct 8, 2020 | Common Marketing Acronyms
CSI Stands for Customer Satisfaction Index Customer Satisfaction Index or CSI is an analytical tool that measures how satisfied customers are with products or services. CSI helps companies determine the reasons why customers may like or dislike the products or...
by CBC Operations | Oct 4, 2020 | Common Marketing Acronyms
In Marketing, SAC Stands For Special Ad Category Special ad categories are designations by initially Facebook, but now moving to Google and other platforms, for markets and advertising segments deemed protected. SAC’s are protected to eliminate the ability to...
by CBC Operations | Sep 30, 2020 | Common Marketing Acronyms
UX stands for User Experience, and UI stands for User Interface. UX / User Experience A UX is the interaction of users with the company’s product or services. The design of UX is focused on delivering meaningful and enjoyable experiences to users. A better user...
by CBC Operations | Sep 28, 2020 | Common Marketing Acronyms
HTML5 ads are ads that allow users to create interactive and animated advertising. Unlike the once popular Flash-ads (now largely obsolete), HTML5 ads are compatible with many browsers and operating systems. HTML ads comprise of different files such as video and image...
by CBC Operations | Sep 13, 2020 | Common Marketing Acronyms
UET Stands For Universal Event Tracking UET Tags are what Microsoft Ads (Bing Ads) calls their tracking pixel, similar to the Google Ads tag. The UET Tag is both a remarketing and conversion tag, hence the “Universal” indication. A business or organization...
by CBC Operations | Sep 12, 2020 | Common Marketing Acronyms
eCPC Stands For Enhanced Cost Per Click eCPC is a click based cost (CPC) strategy for Google Ads that focuses on conversion optimization. Enhanced Cost Per Click / eCPC is a Google Ads acronym for a cost strategy that is similar to TikToks oCPC strategy.
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