SEO Specialist – Full Time
About Corkboard Concepts
We operate in an industry that’s constantly changing and at rates never seen before. Timeliness is a factor in what we do but at the end of the day our primary motivation is not solely first-to-market, but instead best-in-class.
Our goal is to understand each of our partners’ unique business offerings and support them in growing in a way that is cognizant of their internal stakeholders, end-customer and resources. We help in defining strategy, the marketing decision-making process and enabling of internal data points to achieve goals.
The team at Corkboard Concepts brings a level of knowledge and clarity to every campaign or partner interaction to provide comfort and understanding in order to enable bilateral communication and to achieve business success. Simply put, we’re better working when we’re working together, and we need the support of our clients as much as they need ours.
SEO Specialist Duties:
As an SEO Specialist at Corkboard Concepts, you will be responsible for developing and implementing effective search engine optimization (SEO) strategies to increase website traffic and improve organic search rankings. You will identify key opportunities for SEO growth and develop plans to capitalize on them. Your role will involve conducting thorough keyword research, optimizing website content and structure, and monitoring and analyzing website performance metrics.
- Utilize Google Search Console to conduct keyword research to identify high-value target keywords
- Optimize website content and structure for maximum visibility and relevance
- Develop and implement link-building strategies to improve off-page SEO
- Create and optimize local directory listings
- Stay up-to-date with the latest trends and best practices in SEO and search engine algorithms
- Monitor and analyze website traffic and performance metrics using tools such as Google Analytics, Screaming Frog, and SEM Rush
- Generate regular reports on SEO performance and make recommendations for improvement
- Proven experience as an SEO Specialist or similar role
- In-depth knowledge of SEO tools and techniques, including keyword research, on-page optimization, and link-building
- Familiarity with Google Analytics, Search Console, SEM Rush, and other web analytics tools
- Strong analytical and problem-solving skills
- Excellent communication and interpersonal abilities
- Ability to work independently and as part of a team
- Bachelor’s degree in marketing, business, or a related field
- SEO certification (preferred)