Corkboard Concepts has some great news for businesses in Pittsburgh and beyond! As a premier digital and strategic marketing agency, we are thrilled to announce our Amazon Ads Partnership, positioning ourselves as one of the pioneer Amazon Ads Partners in the Pittsburgh market!
This partnership is a game-changer for our agency, and most importantly, it will have a lasting impact on all of our clients and their businesses! Keep reading to learn about our Amazon Ads Partnership and what it means for your business.
Amazon Ads: A Game-Changer in Digital Advertising
While Google and Meta have long dominated the digital advertising landscape, Amazon has made significant strides, especially in the realm of over-the-top (OTT) content. Amazon has established its dominance in TV and content, as well as advertising. This has allowed them to offer unmatched insights into the intricate world of consumer purchasing behavior.
Moreover, the Amazon DSP (demand-side platform) utilizes automated, centralized media buying from multiple sources. This allows us to tap into a diverse customer base, ensuring that ads reach the right audience.
The Perfect Trifecta: Google, Meta, and Now Amazon
We have always prided ourselves on providing cutting-edge digital advertising strategies for our clients. With the Amazon Ads Partnership, we are now equipped to offer even more enhanced, targeted, and effective advertising solutions for each one of our clients.
Our CMO, Jordan Atchison, couldn’t have said it better: “Becoming an Amazon Ads Partner is a significant milestone for our clients. The value of Amazon’s DSP is immense, providing deep insights into transactional data and purchase behavior. This, coupled with their expansive OTT network, allows us to deliver more targeted and effective advertising solutions for our clients.”
Why Our Amazon Ads Partnership Matters To Your Business
Our commitment has always been to stay ahead in the ever-evolving world of digital advertising, and this partnership symbolizes that pledge. Here are a few of the advantages that will result from our Amazon Ads Partnership:
1. Insightful Advertising
Your business will benefit from Amazon’s deep insights into transaction data, helping you understand and tap into consumer purchase behaviors like never before! The Amazon DSP uses a special attribution model that allows us to track the customer’s journey and formulate strategies to improve overall ad performance.
2. Enhanced Targeting
With Amazon’s expansive OTT network, your ads will be more targeted, reaching the right audience at the right time. With features such as dynamic bidding and shopping signals, we can meet customers right where they are, and connect with the most relevant audiences.
3. Comprehensive Strategies
Our collaboration with Amazon ensures that you have access to a wider range of advertising tools, all aimed at achieving your specific business objectives. For example, the DSP allows us to improve conversion rates by delivering ads to customers who are already on the platform and in the process of making a purchase.
Corkboard Concepts: Your Partner in Digital Excellence
At Corkboard Concepts, we don’t just offer advertising solutions; we craft strategies that drive tangible results. Our ever-expanding partnerships, reaffirm our dedication to delivering top-notch advertising campaigns. Whether it’s Google, Meta, or Amazon, we harness the power of these platforms to ensure your brand stands out and connects with its audience.
In the fast-paced world of digital advertising, staying updated and leveraging the best platforms is key. With our new Amazon Ads Partnership, we’re excited to bring more comprehensive, insightful, and effective advertising solutions to our clients.