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What is Programmatic Advertising?
Programmatic advertising refers to the automated bidding and placement process of advertisements across the internet properties, such as websites and...
A Virtual Pittsburgh Experience – Step Inside
Corkboard Concepts Conducts 300+ Virtual/360 Photo Tours: Corkboard Concepts partnered up with a Florida-based virtual destinations company, Threshold 360, and...
A Better Understanding of Attribution
“How did you hear about our [product/position/service/brand/company]?” Select one. TV Print Web Billboard Referral Other Where this question does pose...
The Relativity of Marketing Metrics and Performance
What are ideal metrics in marketing? We’ve all been there. Either asked these or been told to consider them. Rhetorical...
Do Clicks Matter To Your Business?
What are meaningful advertising metrics? The world is obsessed with metrics and tracking performance online. Time and time again, we...