9 GRAPHIC DESIGN
Keywords You Should Know
Graphic Design Terminology With Visual Examples
Typeface: Open Sans
Branding assets include logos, fonts, icons, color palettes, and other items that help identify a brand.
Is the collective name of fonts that share a related style. For example, Roboto is a typeface.
A font refers to the style that make up a typeface. Various fonts together make up a typeface.
Is the amount of space between all letter across a line of text. It is also referred to as "letterspacing".
Is the horizontal space between two lines of text that is measured from baseline to baseline. In some cases it may be referred to as "line height".
This is Copy. Body Copy is known as the main text in an advertisement, print matter, company literature or any website which is distinct from logo, headline, sub-headline and graphics.
Copy is a body of text in contents such as advertising, websites, books, etc.
Raster images are generally what you think about when thinking of images. These are the types of images that are produced when scanning or photographing an object.
Vector graphics are computer images created using a sequence of commands or mathematical statements that place lines and shapes in a two-dimensional or three-dimensional space.
Hex Color Code
HEX (short for Hexadecimal) color code is a six digit code used to represent a color.