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What Does oCPC Stand For?

oCPC stands for Optimized Cost Per Click.

oCPC is a TikTok acronym for a click based payment strategy focused on conversion optimization. With this bid strategy, an advertiser pays per click, however, the TikTok advertising system will optimize your campaign for more conversions. oCPC is a TikTok acronym that is very similar to Google Ads Enhanced Cost Per Click.

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