by Madison Cassel | Mar 10, 2023 | Articles, Blog, Marketing Guides, Search Marketing
Why Do We Need Keywords? Are you constantly trying to find good keywords, but you don’t know where to them? When it comes to search engine marketing, one of the most important steps to success is finding the right keywords to target. The right keywords can help...
by Jordan Atchison | Aug 1, 2022 | Articles, Marketing Guides
The Triangle of SEO Content Planning: Taking an Internal, Customer & Competitor Focus So you want to rank better on search engines and get more traffic to your site but find it difficult to do just that? Creating SEO content is one effective way to solve that...
by Jordan Atchison | Nov 1, 2021 | Marketing Guides, Marketing Tips, Search Marketing
Leveraging Purchase Intent Keywords For Better Return On Investment Keywords are the foundation of our searches, but all 5.6 billion searches conducted each day can be summarized into 3 search categories: Information Searches Navigational Searches Transactional...
by CBC Operations | Jun 12, 2020 | Common Marketing Terms
What is a Keyword? A keyword is the fundamental basis of a search. A keyword is both the search parameter and also the snippet of a website taken for contextual relevance to that search query. Keywords range from single-word queries to long-tail keyword phrases. A...
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