Try Not To Get Blogged Down

Try Not To Get Blogged Down

by | Jul 2, 2021 | Articles, Blog

Blogs are becoming a popular way of communicating ideas, recipes, or important information. If you are in the digital marketing industry, have a website, or just have an online presence that you want to maintain, then chances are that you may write a blog at some...

What Are Bing Ads?

by | Oct 24, 2020 | Digital Marketing Platforms

Bing Ads is Microsoft’s Online Advertising Platform Bing Ads, currently being branded Microsoft Bing Ads, is Microsoft’s response to Google Ads (previously Google Adwords). Bing Ads allows for Paid Search advertising across Microsoft’s Bing search...

What Does oCPC Stand For?

by | Sep 12, 2020 | Common Marketing Acronyms

oCPC stands for Optimized Cost Per Click. oCPC is a TikTok acronym for a click based payment strategy focused on conversion optimization. With this bid strategy, an advertiser pays per click, however, the TikTok advertising system will optimize your campaign for more...

What is a Click?

by | Jun 18, 2020 | Common Marketing Terms

What is a click? A click is an engagement based on actually clicking an ad, which commonly directs a person to the advertiser’s website; however, it can also include Click-To-Call, Click-To-Message, and other social media-driven engagements, such as reactions, shares,...