What does AMA stand for and what does it do? AMAs, or Automotive Model Ads, are the latest and greatest ad format being offered by Facebook specifically to automotive marketers. These new ads will retarget buyers with ads that are based on the builds they create when visiting manufacturer websites….
AMA stands for Automotive Model Ads. AMAs, or Automotive Model Ads, are a new retargeting method offered by Facebook to deliver ads to a much more specific retargeting audience in the automotive industry. AMAs can gather potential buyer preference down to the color of trim or fabric of seats a…
Is Your Google My Business Optimized? What is Google My Business, or GMB? GMB is what appears on the right hand side of a Google results page that supplies quick shortcuts to a business’s location, hours, phone number, website, photos & videos, reviews and more. Example of a Google My…
What does reach mean? What does impression mean? How do they equal frequency? Reach is the number of unique users that have seen your ad whereas impressions are how many times your advertisement was shown on screen. If an ad reaches 25,000 impressions and a reach of 5,000, that means…
How To Advertise On Snapchat In 2020, Snapchat reported having 249 million daily active users worldwide making it one of the most used social media platforms. The bulk of snapchat users are between the ages of 18-24 with people between the ages of 25-35 not far behind. Snapchat’s content,…