A Glossary of Common Marketing Acronyms

…and some uncommon ones as well.

The marketing landscape is full of different acronyms, some more obscure than others. Often times these different acronyms can make it confusing for marketers and clients to understand what they mean and more importantly, what these mean for advertising campaigns. Through our glossary of terms, we’re looking to better indicate which each means so that we may better serve the community through knowledge and understanding. If there are ever any acronyms you feel you need more information on, please reach out to us so that we may put it together for you. 

Please browse through our acronyms below, or use the search function found on our site. Feel free to share these as well and help others in being better informed!