by Tom Thompson | May 7, 2021 | Articles, Blog
If one thing is true of the changes that have taken place within the marketing industry, it is that data is now currency. In today’s blog, I’ll be diving into one of the most valuable forms of data, how you can obtain it, and how your business can leverage it in your...
by Tom Thompson | Mar 12, 2021 | Marketing Guides
What are web stories? Web Stories are a new way for you to serve up easily accessible, visually engaging content to your website visitors. These operate just like stories on Instagram and Snapchat, or fleets on Twitter. The difference here is that this content is...
by Tom Thompson | Nov 27, 2020 | Marketing Guides, Marketing Tips
The Components of a Great Video Marketing Campaign Video is one of the most engaging mediums that a business or marketer has at their disposal. But, where to begin? Let’s take a look at some of the initial steps in kicking off a great Video Marketing campaign. ...
by Tom Thompson | Oct 2, 2020 | Articles
One of the most unique and intriguing things about programmatic media is also that which makes it so effective: the ability to create a custom audience. With programmatic advertising, digital marketers have the ability to build out a campaign that is uniquely...
by Tom Thompson | Jul 24, 2020 | Articles
You’ve probably heard something about TikTok by now. Either you are one of the millions who have downloaded the app and spent hours scrolling through the countless creative short-form videos, or you’re just aware of all the youngsters doing quirky dances in front of...
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