by CBC Operations | Apr 28, 2020 | Common Marketing Acronyms
In terms of marketing, a call to action (CTA) prompts someone to take an action. This lets your customer know the next step in learning more about your company or purchasing something from your site. CTA’s are often included in Paid Search Ads, display ads, social...
by Trevor Stewart | Oct 31, 2025 | Blog, Marketing Tips
Digital advertising has become a large part of modern-day marketing, with many people in front of screens daily around the world. As a result, digital display advertising has become more prevalent than ever. With a multitude of benefits and a low cost barrier, this...
by Trevor Stewart | Oct 10, 2025 | Blog, Social Media Marketing
Over the past few years, TikTok has become one of the most popular social media platforms, with millions of users worldwide scrolling through the platform every day. TikTok has become a strong tool for advertisers that are looking to connect with younger, highly...
by Anna Hertrich | Sep 19, 2025 | Blog, Marketing Tips
What is Typography in Marketing? Typography is a cornerstone of marketing design, yet it often flies under the radar. The right font can do more than just look good—it captures attention, stirs emotions, and strengthens your brand’s identity. Alongside colors, logos,...
by Anna Porten | Sep 12, 2025 | Blog, Marketing Tips
When it comes to email marketing, success often hinges on a single factor: the subject line. It’s the first thing your audience sees and the key to ensuring your message gets opened, not ignored. Crafting email subject lines that grab attention and compel action is...
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